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12 March 2012 | PR 12/48

Loughborough University and Mr Motivator join forces for launch of National Science and Engineering Week 2012

Mr Motivator - NSEW

The British Science Association has teamed up with Loughborough University and legendary fitness guru Mr Motivator for National Science and Engineering Week 2012, to help keep the nation fit whilst doing everyday jobs around the home.

Together they are challenging the nation to take up the Housework Heptathlon for health by encouraging people to turn their homes into a gym.  Picking up a mop or duster can not only make a contribution to fitness and health – but it can also keep your house spick and span as an added bonus!

Research from the University’s School of Sport, Exercise and Health Sciences shows that doing up to an hour of chores a day can burn off the minimum daily recommendation of 200 kcal of moderate intensity exercise:

The Housework Heptathlon

Time

  1. Dusting the house or changing bed linen
60 mins
  1. Mopping floors
45 mins
  1. Vacuuming carpets
45 mins
  1. Going shopping with a basket instead of a trolley, carrying it home and putting it away
45 mins
  1. Scrubbing the bathroom
45 mins
  1. Gardening
40 mins
  1. Mowing the lawn
30 mins

Loughborough’s David Stensel, a Reader in Exercise Metabolism says: “Research has shown that some household activities use enough energy to be classified as moderate intensity physical activity.  The minimum recommendation for this type of activity is approximately 200 kcals of energy expenditure per day.

“The amount of activity required to burn this will vary depending on age and body mass, amongst other factors, but for the average UK person aged 35 the calculations in the Housework Heptathlon are a good guideline for a way to expend energy and do something constructive around the home.”

Mr Motivator, who has provided advice for people to get the most from their household workout, added: “Whether it’s dusting your mantle-piece, cleaning the bath or cutting the grass, putting in some elbow grease around the home can help you work up to the energy levels needed to shed the suggested daily calorie count.  Grab your cleaning products and become a Housework Heptathlete now for better health!”

The theme for National Science and Engineering Week this year is ‘our world in motion’ and what better way to get in the spirit of things than to join the Housework Heptathlon.

The British Science Association has also come up with a ‘Top of the Mops’ top 10 songs to help boost your exercise during the housework routine:

For more of Mr Motivator’s Housework Heptathlon tips, visit www.facebook.com/ScienceWeekUK.  To get the latest updates on National Science and Engineering Week 2012 visit www.nsew.org.uk or follow on Twitter @ScienceWeekUK.

Loughborough University is hosting a series of events to mark National Science and Engineering Week.  For further details visit: http://www.lboro.ac.uk/nsew/

−ENDS−

For all media enquiries contact:

Judy Wing
Senior PR Officer
Loughborough University
T: 01509 228697
E: J.L.Wing@lboro.ac.uk 

Orla O'Neill
Consolidated PR
T: 020 7781 2358
E: niamhc@consolidatedpr.com

Notes for editors:

About National Science & Engineering Week 2012
National Science and Engineering Week (NSEW) is a ten-day national programme of the sciences, engineering and technology events and activities across the UK organised by the British Science Association and aimed at people of all ages. In 2012, NSEW celebrates its 18th birthday.

NSEW 2012 takes place between 9–18 March.

National Science & Engineering Week is funded by the Department for Business, Innovation and Skills and works in partnership with EngineeringUK.

About the British Science Association
The British Science Association is the UK’s nationwide, open membership organisation that exists to advance the public understanding, accessibility and accountability of the sciences and engineering. Established in 1831, the British Science Association organises major initiatives across the UK, including National Science and Engineering Week, the annual British Science Festival, programmes of regional and local events, and an extensive programme for young people in schools and colleges. The Association also organises specific activities for the science communication community in the UK through its Science in Society programme. For more information, please visit: www.britishscienceassociation.org

About Loughborough University
Loughborough is one of the country’s leading universities, with an international reputation for research that matters, excellence in teaching, strong links with industry, and unrivalled achievement in sport and its underpinning academic disciplines.

It was awarded the coveted Sunday Times University of the Year 2008-09 title, and is consistently ranked in the top twenty of UK universities in national newspaper league tables. In the 2011 National Student Survey, Loughborough was voted one of the top universities in the UK, and has topped the Times Higher Education league for the UK’s Best Student Experience every year since the poll's inception in 2006. In recognition of its contribution to the sector, the University has been awarded six Queen's Anniversary Prizes.

Loughborough is also the UK’s premier university for sport. It has perhaps the best integrated sports development environment in the world and is home to some of the country’s leading coaches, sports scientists and support staff. It also has the country’s largest concentration of world-class training facilities across a wide range of sports.

It is a member of the 1994 Group of 19 leading research-intensive universities. The Group was established in 1994 to promote excellence in university research and teaching. Each member undertakes diverse and high-quality research, while ensuring excellent levels of teaching and student experience.

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